What is this eBook about ?

We will go through the last trends of digitalisation applied in Customer Experience in Life Science : new tools designed for collecting Big Data and improving the patient follow-up.

What will you learn ?

  • What is the impact of Digital on Life Sciences ?
  • Understanding the specificities of Customer Experience in Life Sciences
  • Adapting its development strategy to the Customer Experience
  • Use Case: Astellas Pharma in Europe

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